Amazon Brand Launch & Full Store Management
June 2024 – June 2025
This project started from scratch — no ASIN, no listing, no backend setup — just a product idea. I led the entire journey: from research to sales, launching ads mid-June 2024 and scaling the brand to $300K+ in revenue by June 2025.
What We Handled
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Product & Keyword ResearchValidated market opportunity using competitor and keyword data
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Listing Creation & OptimizationCreated titles, bullet points, backend terms, and optimized for SEO
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Backend SupportManaged flat file uploads, variations, and fixed stranded inventory
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PPC Strategy & ExecutionLaunched and managed Sponsored Products & Sponsored Brands campaigns
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Performance OptimizationWeekly analysis and refinement of PPC, CTR, and CVR for better efficiency
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FBA Inventory & Catalog ManagementTracked inventory health, ensured catalog accuracy, and handled restocks
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Creative StrategyDirected the design for product visuals, A+ Content, and storefront
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UGC Influencer ResearchSourced & shortlisted top-performing creators for brand content collaborations
Amazon Brand Launch & Full Store Management
📆 June 2024 – June 2025
This project started from scratch — no ASIN, no listing, no backend setup — just a product idea.
I led the entire journey: from research to sales, launching ads mid-June 2024 and scaling the brand to
$300K+ in revenue by June 2025.
What We Handled
🔍 Product & Keyword Research — Validated market opportunity using competitor and keyword data
✍️ Listing Creation & Optimization — Titles, bullets, backend terms, full SEO optimization
📁 Backend Support — Flat files, variations, stranded inventory fixes
📊 PPC Strategy & Execution — Sponsored Products + Brands campaign scaling
🎯 Performance Optimization — Weekly analysis for CTR, CVR & ACoS improvement
📦 FBA Inventory & Catalog Management — Inventory health + restock planning
🎨 Creative Strategy — Directed product visuals, A+ content, storefront
🤳 UGC Influencer Research — Shortlisted creators for brand collabs
Sales Results Snapshot
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💸 Total Ordered Product Sales: $308,700+
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📦 Total Ordered Items: 6,577 units
Order & Scaling Metrics
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🧾 Average Sales per Order: $46.94
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🔢 Average Units per Order: 1.03
Sales Results Snapshot
💸 Total Ordered Product Sales: $308,700+
📦 Total Ordered Items: 6,577 units
Order & Scaling Metrics
🧾 Average Sales per Order: $46.94
🔢 Average Units per Order: 1.03
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